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Identify Your Target Customer

Identify Your Target Customer Imagine that you could hand pick 100 people that would become customers of yours. Chances are that you would want them to be similar to your very best current customers. Create a profile of your ideal customer so that you can design your...

Performance and Productivity

Performance and Productivity No matter where you look in Britain you can see the destructive, as well as positive, outcomes of a rapidly changing, worldwide business and economic climate.  No department, or employee – whether your organisation is a 5 person,...

Test Your Accountability

Test Your Accountability One of the major challenges facing organisations today is to ensure accountability through its policies, procedures, and philosophies.  All of us have experienced numerous examples of businesses that have established rules, standards,...

Ways to Stretch Your Advertising Budget…

Ways to Stretch Your Advertising Budge Use your ads for more than just space advertising… There are ways of getting your advertising message in your prospect’s hands at a fraction of the cost of space advertising.  The least expensive is to order an ample supply...